Search Content

WhitePapers


Oracle Magazine

Oracle Magazine contains technology strategy articles, sample code, tips, Oracle and partner news, how to articles for developers and DBAs, and more. Oracle (NASDAQ: ORCL) is the world's largest...Read More


Sales Force Automation Comparison Guide

Businesses of all sizes can benefit by automating all aspects of their sales processes with an SFA (Sales Force Automation) solution. But due to the sheer number of features that most SFA solutions...Read More


Which CMS Is Right For Me?

If you're wondering which CMS is the right one for your organization, this comprehensive guide will take you through the various options available, detailing the pros and cons of each. Download...Read More


How to Buy a Phone System

Considering a new phone system for your business? The Phone System Buyer's Guide from VoIP-News provides you with all of the information you need to make a more informed decision. The Guide helps you...Read More




View All Whitepapers

Touring with Salesforce.com and Google

What an exciting week between Google and Salesforce! Let's recap with our perspective on Mondays announcement event, and Wednesdays Tour de Force marketing stop in New York City. A few overall observations:

  • Expanding awareness: Its clear that the market is starting to understand the power of platform as a service. Between Marc Benioffs continuing evangelism of Force.com, Googles campfire event in Mountain View to launch their AppEngine, and all the discussion this week about bringing Salesforce and Google together, companies are starting to think more broadly about how to combine the capabilities of Salesforce and Google. In our conversations with customers this week, there was more excitement than ever about the types of applications that are now possible.
  • Expanding vision: The broader idea thats starting to emerge from all these conversations is a vision for a new generation of applications that are now possible in the space between structured business applications like CRM, and completely unstructured business activity like email. This is a theme Google CEO Eric Schmidt touched on Monday that well be returning to on this blog frequently.
  • Role of partners: The importance the partners of Salesforce and Google to help customers make the most of these capabilities is becoming increasingly clear. A proof point is the role played by that partners in Mondays Google announcement, and in the Tour de Force events. Salesforce and Google relied on their partner ecosystem to provide so much of the functionality powering Salesforce for Google Apps. This is a tremendous vote of confidence.
One thing that wasn't broadly covered after Monday's announcement was Google's usage of salesforce.com internally. Google has traditionally been extremely tight-lipped about its usage of other vendors' technology. But on Monday, they broadcast their enterprise usage of Salesforce all over the Internet.

Much of the positioning around the announcement has been as a "Dream Come True." We agree! And we look forward to working with our customers and partners to make all this a reality in your enterprise. Until then, enjoy the sweets from Monday's announcement (below).



Narinder Sighn


Related Salesforce Consulting Articles

Devils Dictionary for High Tech - Part 1


The Devils dictionary is a book created in the early 20th century by American Ambrose Bierce containing sarcastic, ironic and witty re-definitions of words. e.g PAINTING, n. The art of protecting flat surfaces from the weather and exposing them...

Read more about Devils Dictionary for High Tech - Part 1...

Amazon Reduces S3 Storage Prices


Amazon has reduced prices of their Simple Storage Service aka S3. I use Amazon S3 to store all the CSS files, external scripts, web images and the site performance has improved since then because outsourcing to S3 puts less load on the Apache...

Read more about Amazon Reduces S3 Storage Prices...